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Customer Loyalty: How to Earn It, How to Ke- paperback, 0787963887, Jill Griffin
US $4.49
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Located in: Arlington, Texas, United States
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Estimated between Fri, Jun 21 and Thu, Jun 27 to 43230
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eBay item number:395362993117
Item specifics
- Condition
- ISBN
- 9780787963880
- Book Title
- Customer Loyalty : How to Earn It, How to Keep It
- Item Length
- 9.1in
- Publisher
- Wiley & Sons, Incorporated, John
- Publication Year
- 2002
- Format
- Trade Paperback
- Language
- English
- Item Height
- 1in
- Features
- Revised
- Genre
- Business & Economics
- Topic
- Customer Relations
- Item Width
- 6.9in
- Item Weight
- 12 Oz
- Number of Pages
- 272 Pages
About this product
Product Information
You've read about Customer Loyalty in the Los Angeles Times, Dallas Morning News, Miami Herald, Kansas City Star, Entrepreneur, Industry Week, Marketing News, Boardroom Reports, Marketing Management, Library Journal, The Selling Advantage, Ideas Magazine, Executive Briefings, Training, Hospitality Upgrade, Direct, Quality Digest, Marketing Tools, Houseware Executive, Journal of Pharmaceutical Management, Discount Merchandiser, TeleProfessional, NationsBank Business, Modern Jeweler, Furniture Today-- now read the new and revised edition of the ground-breaking book that created all the buzz.
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0787963887
ISBN-13
9780787963880
eBay Product ID (ePID)
2368622
Product Key Features
Book Title
Customer Loyalty : How to Earn It, How to Keep It
Format
Trade Paperback
Language
English
Features
Revised
Topic
Customer Relations
Publication Year
2002
Genre
Business & Economics
Number of Pages
272 Pages
Dimensions
Item Length
9.1in
Item Height
1in
Item Width
6.9in
Item Weight
12 Oz
Additional Product Features
Lc Classification Number
Hf5415.5.G75 2002
Edition Description
Revised Edition
Edition Number
2
Reviews
"Customer Loyalty is a comprehensive resource for businesspeople who are looking to improve customer service and satisfaction." --From Harvard Business School Working Knowledge
Table of Content
Foreword, General Robert T. Herres, USAF (Ret.), Chairman, USAA ix About the Author xi Preface xiii Acknowledgments xvi 1 Customer Loyalty: The Way to Many Happy Returns 1 2 A Closer Look at Loyalty 17 3 Growing a Loyal Customer: The Seven Key Stages 30 4 Turning Suspects into Qualified Prospects 50 5 Turning Qualified Prospects into First-Time Buyers 74 6 Turning First-Time Buyers into Repeat Customers 99 7 Turning Repeat Customers into Loyal Clients 131 8 Turning Loyal Clients into Advocates 151 9 Customer Loss: How to Prevent It and What to Do When It Strikes 173 10 How to Develop a Loyalty-Driven Culture in Your Company 193 The Twelve Laws of Loyalty 217 References 223 Company Index 233 Subject Index 237 Jill Griffin Wants Your Stories 253
Copyright Date
2002
Lccn
2002-008566
Dewey Decimal
658.8/12
Intended Audience
Trade
Dewey Edition
21
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:395362993117
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Item location:
Arlington, Texas, United States
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| Shipping and handling | To | Service | Delivery*See Delivery notes |
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| Free shipping | United States | Standard Shipping | Estimated between Fri, Jun 21 and Thu, Jun 27 to 43230 |
| US $1.95 | United States | Expedited Shipping | Estimated between Fri, Jun 21 and Tue, Jun 25 to 43230 |
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c***m (327)- Feedback left by buyer.
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AAA+++; Excellent Service; Great Pricing; Fast Delivery-Faster Than Expected to Hawaii!; Book in Great Condition--Better Than Described ; TLC Packaging; Excellent Seller Communication, Sends updates . Highly Recommended!, Thank you very much!
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Awesome eBayer, product as described and photographed. Well packaged, shipped timely, arrived a day or two later than projected but no issues. Excellently priced, free shipping!!!!! Would buy from again.
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Past 6 months
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Excellent eBayer. Product as described and photographed in listing. Well packaged, good price, FREE shipping! Shipped timely, received timely.
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